
Plantation
Help to Poor works towards the objective of preserving the environment by addressing two root problems of deforestation and global warming through an idea as simple as planting of trees. The social enterprise adopts a number of models where it allows companies and individuals to plant saplings on community or public lands. The company or the individual can plant a tree for as little as INR 160 on the social enterprise’s online website “www.helptopoor.org” for planting the sapling and dedicating it to employees, customers or friends and family, thereby providing revenue to the social enterprise for self-sustainability. Planting trees not only improves wildlife habitats, preserves biodiversity and thereby fights climate change but also provides livelihood opportunities to the communities who are directly involved in the planting of the trees.